Incremental Changes to Google Universe Hint at an Android Future

by jakesetlak 4/17/2009 11:01:00 AM


Taking a moment to put together three pieces of news coming out of the Google camp this week.

Two pieces pertain to YouTube. First, pictured, is a more deliberate mix of Hollywood and homegrown video content. An article on Wired's Epicenter blog reveals that Sony is the latest Hollywood partner to work with YouTube to "better promote authorized versions of full-length movies and TV shows on the site". The article goes on to quote Google CEO Eric Schmidt, saying that this new featured content will remain free for the time being, but that the company does "expect over time to see micropayments and other forms of subscription models coming" to YouTube.

Add to this news of YouTube's partnership with Universal Music Group to offer VEVO, "a music and video entertainment hub featuring UMG's premium content" and you start to see where things are headed: more premium content, and the potential to pay for access to it.

The third piece of news makes this even more interesting. Om Malik posts that Google's Android operating system is being ported to set-top boxes designed "to play DVDs, CDs and featuring a full-fledged Chrome-type browser". As Malik suggests, this positions Android as the operating system for a new generation of fourth-screen devices. With the provisions already being made for premium and potentially paid content at YouTube and VEVO, Malik's suggestion appears to have some promise.

2009 could be a big year for Android. But will it also be the year we start paying to watch videos on YouTube?

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